I've lurked on this board on and off since Riley took the job, just to see how the fans would react once the season started... The reactions are as I expected, but much sooner than anticipated.
I'm not going to argue with you and try to compare the OSU job to the rest of the PAC12... It's obvious to all OSU fans that we have many disadvantages compared to the rest of the conference. We're in a small media market, the University is located in a city of only 55k, and we do not have a billionaire owner like the school to the south. We get it... we're not USC, we're not UW, etc.
Fans here want more than just an 8 or 9 win season every so often... we want the team to compete for conference championships. I think one difference between OSU fans and Nebraska fans, is we know who we are, and do not expect championships every season. That does not mean they cannot happen here, or that we are happy with an 8 win season, it just means that we realize there are going to be down years and more average years since OSU faces more disadvantages.
But I will partially agree with you about one thing... Mike Riley did elevate the program from where it was in the 80's and 90's. He brought respect (apparently not from Neb fans) to the football program and OSU has always had the reputation of a clean program. I'll always be thankful for that. Now that i've said that, Riley is also responsible for the fall of the program after the 2009 season. He couldn't capitalize on two straight years of being one win away from the Rose Bowl, and as college football began to transition, he got left in the dust. We're now just playing catch up... again.
And Lastly, if the OSU football program is such a crappy job, then why have our last 3 football coaches been Mike Riley (x2), Dennis Erickson, and now Gary Andersen? Those are 3 big name coaches who apparently do not agree that OSU is a "crappy job".