With all this controversy about the Trans picture promoting Bud Light Beer , you have to wonder why beer companies don't jump into NIL deals with pictures of star football players on cans. Maybe it is prohibited for beer companies to get involved in NIL, But if you can sell beer in a stadium which is becoming more common then why not NIL deals for the "of age" players? You know they drink a "little bit" of beer. I don't know the NIL rules/restrictions. But I do bet a picture of a Nebraska starting QB on a beer can would sell a whole lot more beer in the state. Ha.