Much of this thread is what they call a “nothing burger”.
Businesses would rather deem any NIL expense as “advertising” anyway. It’s a much better deduction.
As for personal donations - in order to be qualified as a charity and allow donors to take a charitable contribution deduction on their personal tax returns, the donation has to serve a charitable purpose. All these co-ops have to do now is actually find a charitable cause to make the entities mission. The Clemson’s TigerImpact could have a mission to help keep Siberian tiger from being endangered and what better people to have as speakers for this drive then “ Clemson tiger football players”. And ofcourse it’s totally legal to pay expenses for such services to the football players
The only switch up now is part of the money people give does actually need to go to helping Siberian Tigers. But on the flip side, you’ve also now added to your target market for people who are willing to contribute that actually want to help Siberian Tiger
There are so many ways to work around this, that it’s not even worth mentioning. I think some of you are looking for a big A-ha moment here but it’s not. It’s basically a big nothing burger