you are getting owned! One example your souvenir cups at pinnacle bank compared to Creightons. My son attended a Creighton game with a friend and came home with a very cool pop cup. Even I, who despises Creighton, thought the cups were cool. This weekend we attended the girls state basketball tourney. My son was mainly looking forward to getting a souvenir cup from the game and even brought his own money to buy one. As we approached the concession stand my son saw them gawd awful boring N cups and decided to spend his money on ice cream instead! Needless to say he now has a damn Creighton cup in his room to put his change in and I have to look at it every time I go in there! Get creative for pete's sake! Even going in the mall, UNO, Creighton and everyone else has cool sh..! We need to focus on an overhaul on our brand!!