The part you highlighted is exactly my question?
But The Iowa Way, as many Black players describe it, also meant conforming to a white football culture and suppressing their own, whether it be their hairstyle or how they spoke or dressed.
Right there in red it says that it also meant conforming to "White" football culture. They are referring to what was written on the wall about being tough, smart ect... Look you are arguing with a guy (me) that probably agrees with about 99% of what you do. I just don't think hard work and embarrassment in front of you peers for punishment is racism. If it was only done to the black athletes, that is a whole different story.
No way in hell you are going to tell me that quote on their wall means "White football culture"? From what I see in red says the black athletes feel that way. This is the way I interpret it... if you want to play football in college you need to become a man. One that knows the meaning working hard for something that you want and doing whatever you can to get it. It has nothing to do with racism
Perhaps it is the way the article is written that is confusing people. As I alluded to above, I would not be surprised in the least if this was intentionally done as this is what the mainstream media loves to do these days: create divisive content and narratives. Judging by the interpretation of many in this thread, they succeeded.
But I would still be interested to read or hear any former black Iowa athlete say they thought hard work, toughness, and/or being smart were specifically racist. Those tenets are the backbone of ANY good football program at any level, not just Iowa's. The key in the statement you put in red is that in addition to those tenets, they were expected to "act white" and that has nothing to do with working hard, being disciplined, tough, etc.